Philips Brand Book and Brand Site
Client: Philips is one on the world's leading technology brands. Responsible for ground-breaking moments in healthcare, media, entertainment and lifestyle - Philips keeps it sensible and simple.
Mission: While employed at the award winning design consultancy - Philips Design, Khalid Raza was part of the strategic design team which created this solution. The brief was to take the Philips Brand to the next level by creating an inspirational book that informed 26,000 decision makers about the Philips brand, its heritage and vision - and an extranet site that eased the transition of the brand from paper to online media and into the new millennium.
Deliverables:
- Strategic and historical research
- Concept creation
- Book design
- Studio and location photography
- Extranet site.
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For more information about this project email info@dezignfanatics.co.uk
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